Think tank communications

African Center for Economic Transformation

Marketing the Africa Transformation Report and supporting recruitment.

di:ga has worked with the Ghana-based think tank, the African Center for Economic Transformation (ACET), in a number of ways over the last few years. We helped launch their inaugural Africa Transformation Report, in May 2014, and the follow up ATR, published in 2017. In each case we produced press materials and op-eds, and led the media outreach around events in Accra, Paris, DC and London. Our work generated coverage in Jeune Afrique, Business Day, France 24, RFI, Le Monde, the BBC, and the East African, among others.

We also carried out a review of ACET's communications strategy and then as part of the follow up to that review, supported the recruitment of a full time Director of Communications and External Relations to help realise the organisation’s significant potential as a leading think tank on African affairs.
The work di:ga did for ACET was first class: always professional, strategic, and focused, they really helped us understand what we needed to change.

K.Y. Amoako

President, African Centre for Economic Transformation