UN Food & Agriculture Organization
The Food and Agriculture Organization of the United Nations (FAO) is responsible for global efforts to defeat hunger and improve nutrition and food security. In 2023, di:ga helped launch two flagship reports, The State of Food Security and Nutrition in the World (SOFI) and The State of Food and Agriculture (SOFA).
SOFI provides annual updated figures on global hunger. We secured widespread coverage for the 2023 report, including in Reuters, Politico, The Telegraph, The New Statesman and Euractiv. The 2023 SOFA report revealed that the hidden costs of agrifood systems are at least $10 trillion. We helped secure over 170 pieces of coverage including in Bloomberg, Reuters, The Guardian, Handelsblatt, Tagesspiegel, Le Monde, La Tribune, China Daily, Xinhua, Philippines Daily Inquirer, The East African, Business Insider Africa and El Universal.
We also supported the FAO on the digital launch of SOFA. We produced a curtain raiser video for their in-person launch event, shorter edits of the video for use on social media, and a social media pack with simple and compelling infographics. Our digital content was translated into the six UN languages.
Director, Agrifood Economics Division, FAO